Guides: TOUR 335: Strategic Management: NAICS Codes

NAICS

The North American Industry Classification System (NAICS) is a system for classifying production units by type of economic activity. It was developed by the statistical agencies of Canada, Mexico and the United States in order to facilitate the collection, tabulation, analysis and dissemination of industry statistics and allow three-country uniformity and comparability of such data. NAICS is also widely used by government agencies, trade associations, public and private sector businesses and various other organizations." - Statistics Canada.

NAICS Example

Identifying the NAICS code for Whale Watching.

48-49 - Transportation and warehousing (Sector)
487 - Scenic and sightseeing transportation (Subsector)
4872 - Scenic and sightseeing transportation, water (Industry Group)
48721 - Scenic and sightseeing transportation, water (Industry)
487210 - Scenic and sightseeing transportation, water (National Industry)

The NAICS code for Whale Watching is:

487210 - Scenic and sightseeing transportation, water

Note: Some databases only search by the full six digit NAICS code.

Identify NAICS Code

To identify the NAICS code for a particular industry, either Google the industry followed by NAICS or review the Statistics Canada link below:

North American Industry Classification System (NAICS) Canada 2017
The North American Industry Classification System (NAICS) has been developed by the statistical agencies of Canada, Mexico and the United States. However, Statistics Canada has created 5 cannabis industries that are unique to NAICS Canada 2017 Version 3.0.

Search by NAICS Code

Many resources organize information based on NAICS codes. Use the NAICS code for your industry to search the resources below.

(Note: Business Source Complete only searches by the full six digit NAICS code).

IBISWorld Industry Reports
Access to Canada, US, and US specialized industry reports.These reports are updated annually and provide key statistics and analysis on market characteristics, operating conditions, current and historical performance, five-year forecasts on revenue, imports, exports, employment and other key statistics, major industry participants with market share and more.
SimplyAnalytics
SimplyAnalytics is a web-based mapping, analytics and data visualization program providing demographic information including census data from year 2006-2016 (population, age, language, income, housing, education, race & ethnicity and more), current year estimates and 5 year projections, household spending data on hundreds of goods and services, and over 1.3 million detailed Canadian business profiles from Dun & Bradstreet (D&B). Additionally, users have access to the PRIZM marketing segmentation system, enabling researchers to understand target locations or identify target markets, and an age-by-income cross-tabulation dataset of household maintainers.
Please note that it is limited to 5 users at one time.
Limited to 5 concurrent users.
Create a local account to save your work or use as a guest.
Business Source Ultimate
Thousands of business journals, industry magazines, and industry & market reports.
Business Source Ultimate provides full-text access to a wide range of peer-reviewed journals, trade publications and general business magazines in addition to indexing and abstracts for scholarly business journals. Additional content includes case studies, company profiles, industry reports, SWOT analyses, and market research reports.

Government of Canada - Canadian Industry Statistics