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MLA Citation Guide (8th Edition): Advertisements

On This Page: Advertisements

Abbreviating Months

In your Works Cited list, abbreviate months as follows: 

January = Jan.
February = Feb.
March = Mar.
April = Apr.
May = May
June = June
July = July
August = Aug.
September = Sept.
October = Oct.
November = Nov.
December = Dec.

Spell out months fully in the body of your paper. 

Formatting

Note: For your Works Cited list, all citations should be double-spaced and have a hanging indent.

A "hanging indent" means that each subsequent line after the first line of your citation should be indented by 0.5 inches.

Print Advertisements from a Magazine, Journal, or Newspaper

Title of Advertisement or Description of advertisement. Name of Magazine, Journal or Newspaper Where Advertisement was Accessed, Date, p. Page number of advertisement.

Works Cited List Example

 Louis Vuitton advertisement. Vogue, Dec. 2015, p. 5. 

In-Text Citation Example

 (Company That Owns the Product or Title of Advertisement)

 Example: (Louis Vuitton)

Digital Advertisements from an Online Magazine, Journal, or Newspaper

 "Title of Advertisement" or Description of advertisement. Name of Online Magazine, Journal or Newspaper Where Advertisement was Accessed, Date, URL.

Works Cited List Example

 "Get the Best of The New Yorker." The New Yorker, 10 Jan. 2017, www.newyorker.com.

In-Text Citation Example

 (Company That Owns the Product or Title of Advertisement)

 Example: ("Get the Best")

 

Note: If the advertisement is a pop-up ad, provide this information at the end of the citation.

Example:

"Get the Best of The New Yorker." The New Yorker, 10 Jan. 2017, www.newyorker.com. Pop-up ad.