What do you want to find out about your company?
Content
- What have they made?
- What is their creative reputation?
- Who is their audience?
- How diversified* are they?
Location
- Where are their office(s)/ studio(s)?
- Where do they distribute?
- Do employees work on site, at home or a mix?
People
- Who works there?
- What are their titles?
- How are they organized?
Philosophy/Vision
- What are their stated mission/vision/values?
- What is their actual character?
- Do they maintain values?
Business Model
- How do they make money?
- Are they growing?
- Are they financially OK?
Financials
- How big are their budgets?
- Where is their funding coming from?
- Is their business model sustainable?
Partners
- Who do they work with - which companies, countries, suppliers?
Technologies
- What tools to they use to tell stories?
Work Culture
- What is it like to work there?
- Are they supportive of people like you?
*diversified = do they make one kind of product (e.g. animated television shows for adult audiences) or many kinds of content (TV, feature films, games, kids programming, etc.)
