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BADM 460 - Business and Society

Always evaluate your source to ensure they are high quality and reliable. This is an important step both when you're at university and in your future careers. 

What is a Quality Resource?

The Five Ws

Who wrote it?

  • Author, credentials, organization

What type of source is it?

  • Scholarly or popular? Website or Journal article? Technical language or Casual language?

When was it written?

  • Is it current information?

Where did the information in the article come from?

  • Is it original research? Did they cite their sources? Is it based on previous findings?

Why is it being written?

  • Is it to share research with other academics? Is it to change your point of view? Is it trying to sell you something?

What is peer-review?